Tesla stock (ticker: TSLA) is on track for its fifth consecutive day of gains, providing investors with much-needed relief following recent market volatility. The latest news surrounding Tesla’s upcoming car is fueling optimism and driving shares higher as a new week begins.
Positive Pre-market Performance
In premarket trading on Monday, Tesla stock rose by 1.5% to reach $223.30. Meanwhile, S&P 500 and Nasdaq Composite futures saw modest gains of 0.2% and 0.3% respectively, setting a positive tone for the day ahead.
The Buzz Around a New Affordable Electric Vehicle
What has investors and electric vehicle enthusiasts buzzing is the emergence of reports from Germany suggesting that Tesla is developing a new electric vehicle with a targeted price tag of approximately 25,000 euros, equivalent to $27,000.
Investors and car buyers alike have long awaited the release of a smaller, more affordable Tesla model. While unofficially referred to as the Model 2, the official name for this anticipated vehicle is yet to be announced. The introduction of the Model 3 back in 2017 marked Tesla’s entry into the mass-market segment, with previous offerings being the higher-end Model S sedan and Model X SUV.
Potential Manufacturing Innovation
Although Tesla has not officially commented on these plans, reports indicate that the new vehicle may feature a frame made through casting instead of traditional welding techniques. Tesla has already implemented this innovation at its manufacturing plants in Germany and Texas, proving its ability to reduce production costs.
Strategic Moves in the Market
Prior to the release of the Model Y, Tesla made a bold move by unveiling its groundbreaking Cybertruck in 2019. This decision to enter the larger pickup truck market before introducing a smaller model demonstrates Tesla’s strategic approach in targeting various segments of the lucrative North American automotive market.
It remains to be seen how these recent developments will unfold, but for now, investors and Tesla enthusiasts are eagerly awaiting further updates on the highly-anticipated new electric vehicle.
Tesla’s Cybertruck Faces Challenges
The highly-anticipated release of the Cybertruck, Tesla’s electric pickup truck, is just around the corner. However, the company’s CEO, Elon Musk, has acknowledged that it will not be a significant source of profits in the near future.
While Tesla has been putting resources into developing the Cybertruck, it has lost market share in China’s growing market for smaller and more affordable electric vehicles (EVs). Tesla currently lacks an offering in this particular segment, allowing Chinese automaker BYD to become the dominant player in China’s EV market by providing a wider range of EV options.
Details regarding the design and release timeline of Tesla’s $27,000 EV remain scarce, but investors are aware of its existence. Musk has mentioned it on multiple occasions in recent months.
Despite the lackluster performance of Tesla shares in October, there is optimism surrounding the announcement of a new car. After starting the month above $250 per share, the stock experienced a 20% drop, closing at $200.84 by the end of October. On October 30, shares even dropped below $200 for the first time in months. This decline was largely attributed to disappointing third-quarter delivery figures and earnings.
Investors are now hopeful that the unveiling of a new vehicle will alleviate their concerns and boost stock performance.